Brand building is not optional.
For those at the back who might not be listening…👂
📣📣📣 Brand building is NOT a nice to have!
Without brand, you just have a product or a service.
And guess what…so do lots of other people.
🟣 What makes the difference when comparing one can of baked beans to another?
Brand.
🟣 What makes a difference when a customer is comparing your accountancy practice to another?
Brand.
🟣 What makes a difference when a homeowner is comparing your estate agency to another?
Brand.
For anyone out there who is reading this and thinking price is the biggest factor – give me 5 minutes of your time so I can explain why you’re wrong.
❌ If you haven’t spent time focusing on your brand development recently, you’re making a huge mistake.
❌ If you haven’t spent time focusing on your brand strategy but you’re still spending money on marketing, you need an intervention.
Marketing without a brand plan is as much use a chocolate fireguard and a lot more expensive.
Who’s with me?