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Meet Sarah Lambley - Small Business Marketing Expert

I’m a small business marketing consultant, trainer & mentor

Having spent 25 years working within and for SMEs, I know that small business marketing is a skill in its own right.

Often, smaller businesses have relatively junior marketing teams who work directly for the founder or MD. These marketers are often lonely, have no-one to learn from, have limited experience and are struggling with how to grow the business.

This conundrum often leads to high staff turnover of marketers in smaller organisations and stunted business growth.

My clients range from start up businesses to medium enterprises with £20m annual revenue.

Simply put:

  • I help businesses sell more and grow through proper marketing, done right
  • I help business owners learn more about marketing and how to do it well
  • I help junior marketers to get better at marketing

Qualifications wise, I’m a Fellow of the Chartered Institute of Marketing & a Chartered Marketer.

Meet SarahBook a Call

Sarah Lambley Small Business Marketing Expert

Marketing Consultancy

Over the last 25 years I’ve used my unique experience and focused marketing methodology to support and grow all kinds of brands in different categories – from beauty to finance, property to FMCG, professional services to tech companies.

I provide marketing consultancy to a limited number of clients each month.

If you’d like support with your marketing strategy and implementation, let’s discuss how I might be able to help.

The first step is a 30 minute call for us to discuss what you’re looking for and whether I’m the right fit for you.

Find Out MoreBook a FREE Call

Small Business Marketing Support
"We at the NPP Group worked with Sarah last year on our rebrand and really understanding the psychology behind our business and marketing. Understanding those connections and understanding our client base properly rather than just diving into the next marketing fad was 100% money and time well spent. If you’re thinking about improving your marketing I’d highly recommend working with Sarah on that plan and see where she can help you. Experience and knowledge like hers is hard to find."Mike Aspinall, Founder & CEO Northern Property Partners Group
"Sarah's knowledge and industry experience makes her a natural leader and mentor, with her attention to strategic business objectives being at the forefront of any team's objectives."Laura Robinson, Owner, Laura Robinson PR
"Sarah really is a brand expert and set us on a solid path with the work she did for Apollo Capital on brand strategy. If you need support with brand development, I highly recommend you get in touch with Sarah."David Moss, Director, Apollo Capital Group
"Sarah has partnered with StrategiQ and myself on a number of projects and is a pleasure to work with. Sarah's knowledge and experience around brand and marketing strategy is industry leading. In addition her ability to lead projects and guide clients through the challenge of strategy and ensuring marketing actually works is world class."Andy Smith, CEO / Founder, StrategiQ

Small Business Marketing Support: The SME Marketing Academy

The Affordable Alternative to Consultancy
Marketing Support & Training for SMEs.
The SME Marketing Academy is for you if:

⚪ You work in marketing and have less than 5 years’ experience

⚪ You work in marketing and have no formal training

⚪ You’re the sole marketer in your organisation

⚪ You’re a business founder who hasn’t yet hired any marketers in-house

⚪ You’re a sole trader who wants to learn how to grow your business

Your Academy subscription includes:

🎓 12 core modules – taking you through the core principles of marketing

🎓 Methodologies, tools and formulas broken down into digestible lessons

💡 Monthly 1-2-1 with Sarah Lambley FCIM CMktr

✉️ Email support for marketing emergencies or burning questions

⛑️ Regular presentations and clinics with a wide range of marketing experts – covering everything from research to copywriting

🧑‍🎓 Access to the SME Marketing Academy community

💷 The option to buy affordable reduced rate consultancy by the hour when a little more support is required

Find Out More

Brand Training Courses by Sarah Lambley
"I have known Sarah now for over 3 years & during that time she has worked for me on almost all of my brands – HD Brows, KB Pro, Karen Betts & Nouveau Skin Therapy. Sarah’s understanding of brands and brand strategy is exceptional. She has conducted several customer insight projects for me that added real value to our thinking and brand evolution. Sarah is also brilliant at supporting, encouraging and developing less experienced marketers. I have no hesitation in recommending Sarah to anyone"Karen Betts, CEO, Nouveau HD Beauty Group
"Sarah is an expert on brands, how to construct them and how to present them for maximum engagement. She is without a doubt one of the best marketers you will ever come across. I could not recommend Sarah more highly"Liz Davis, Owner, Cousins Davis
"Sarah is an excellent brand strategist. She has helped us to communicate exactly what we stand for and what we offer. She’s also a brilliant writer who can bring stories to life on our website in an ‘on-brand’ way (with one eye on optimising for search engines at the same time). The CB team love working with Sarah and we’re delighted to continue working with her as an extension of our team." Sam Briggs, Director, Clancy Briggs Cycling Academy
"Sarah was recommended to me as a very competent brand & brand strategy specialist. For the past 6 months we have been working with Sarah & I could not fault her work in any way. It is outstanding. She has created a full brand pack for us, which now forms the foundation of all the marketing decisions that we make. I do not know how we progressed our marketing before she created it. Sarah has also helped us to put together our marketing plan, which is starting to run like a well-oiled machine"Nancy Thomson, Chief Executive Officer, Thomson Environmental Consultants

Marketing Mentoring

My marketing mentoring slots are really popular.  I have a limited number available each month.

My mentees are allocated 4 hours support every month – they choose whether to have an hour a week, two hours every other week or half an hour twice a week, whatever works best for their schedule.

We’ll discuss ALL the brand foundations and the important marketing building blocks.

If you have some training gaps I can provide you with access to The SME Marketing Academy materials as required.

Find Out More

Working with Sarah has brought on so many new opportunities. Very knowledgeable and efficient and always thinking outside the box in every project we work together on.Jamie Port, Marketing Manager, Chessington Garden Centre
I've been working with Sarah over the last 6 months, she has been an invaluable support in developing and shaping our sales activation strategy, Really getting under the skin of how we connect sales and marketing to ensure we're driving forward in 360 customer activation strategy. Developing a data strategy to support measuring effectiveness across the team, with the impact we are having with our customer partners. Jacqui Youlden, Commercial Director, Craster Ltd
It was a pleasure working with Sarah on our brand archetype project. After interviewing various members of staff, Sarah got under the skin of the brand quickly, producing a comprehensive deck. This information has already proved invaluable in helping us shape our communication strategy and forms a vital part of our company brand pack. We look forward to working with Sarah again.Katie Sparrevohn, CEO AV Solutions Group

Interesting in mentoring? Find out how I can support you and your team to become master marketers

1-2-1 Marketing Mentoring

A Selection of My Clients

Click for Case Studies

"Sarah is an expert on brands, how to construct them and how to present them for maximum engagement. She is without a doubt one of the best marketers you will ever come across. I could not recommend Sarah more highly"Liz Davis, Owner, Cousins Davis
"Sarah took us through her tried and tested approach to understanding and building a brand which helped us shape our thinking and deliver a very good outcome. She led and interacted very positively with the Hexagon team and if you are looking to do the same should certainly speak with Sarah."Peter Ahye, CEO, Hexagon Consultants
"Sarah really is a brand expert and set us on a solid path with the work she did for Apollo Capital on brand strategy. If you need support with brand development, I highly recommend you get in touch with Sarah."David Moss, Director, Apollo Capital Group

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