Are You An Accidental Marketer? I’ve made a 20+ year career out of an ‘accident’! I started as a journalist and segued into marketing via copywriting. Many of my clients… Published 23/07/22
7 SME Marketing Truths You May Not Know 1. SME Marketing can be lonely. Especially if you’re at the smaller end of the scale. I work with starts ups right through to businesses with annual… Published 14/06/22
Brand Discovery LIVE is back in September 2022! After a successful 10 week run earlier this year, I’ve re-opened enrolment for my Brand Discovery LIVE 10-week course! If you want to… *Upskill Your… Published 25/05/22
Marketers! Know Your Numbers! Here’s the No.1 question I ask all my new coaching clients. ⬇️ ⬇️ ⬇️ What are the most important numbers in your business❓❓ Often, the… Published 15/04/22
Brand Building Is Not Optional Brand building is not optional. For those at the back who might not be listening…👂 📣📣📣 Brand building is NOT a nice to have! Without… Published 28/03/22
I Don’t Have Time For Brand Planning – I’m Running A Start Up! I don’t have the time for brand planning ⏰ – I’m running a start up. Sound familiar? 🤷🏻♀️ If you’re the owner of a start-up or… Published 18/03/22
Is Your Brand Story a Bestseller? Is your brand story a bestseller? 📚 We are 22 x more likely to connect with a story than a fact. Whatever your business –… Published 16/02/22
My Favourite TV Campaign I’m reminiscing today – back to the Fairytales creative campaign I developed for ghd with RKCR/Y&R back in 2009. 🪄 I loved working on this… Published 31/01/22
Employer Brand Vs External Brand What’s the difference❓❓❓ There isn’t one! You need to think about them as being one and the same thing. You have two significant financial assets… Published 31/01/22
I Don’t Want My Website On Google ‘I’d like a new website, but I don’t want people to be able to find it on Google’. When was the last time you heard… Published 02/11/21
